Conceptual visualization of a tree-lined Georgia main street with people walking, cycling, taking transit, driving and gathering

Designing better
ways to move.

Safer trips to school. Easier journeys to work. Main streets full of life.

We bring solutions to life and build everyday adoption.

Infrastructure sets the conditions.
Human behavior shapes the results.

Better communities begin with understanding people. We combine behavioral insight, mobility planning and human-centered design to create safer, more connected communities that reflect how people actually live and move.

Better movement, wherever life happens.


Visualization: a street where crossing feels safe and natural

Safe movement

Helping everyone get home safely.

Crossings, speeds and school routes, improved street by street.

Explore safe movement
Visualization: a protected bike lane beside a calm main street

Mobility choice

Creating options for your best journey.

Bike lanes, bus routes and the streets that make every option easy.

Explore mobility choice
Visualization: a community designed around how residents move

Place and community mobility

Shaping places where people arrive, meet and stay.

New centers and neighborhoods designed around daily life.

Explore places and communities
Visualization: a workplace entrance with several kinds of arrival

Organizational mobility

Making the daily commute easier.

Parking, schedules and arrivals working together as one journey.

Explore organizational mobility

Working from the ground up.


Local knowledge. Practical delivery. Changes that hold.

Explore the approach

Chart: after a program ends, 80 to 100 percent keep the new travel routine at first, about half after one year, about a third after two years
How many people keep a new travel routine after a program ends. Changes hold when the maintenance is built in. Source: MuConsult for Beter Benutten, 2017.

Change the conditions, and behavior follows.

80%

Fewer fatal and injury crashes when an intersection becomes a roundabout. The geometry does the asking.

35%

Fewer pedestrian injuries after a famous street became a plaza. Driver injuries fell even further.

76% → 63%

Solo driving, when employees could take cash instead of a parking space. Every option stayed open.

Sources: FHWA and IIHS syntheses · NYC DOT, 2010 · Shoup, 1997. Results vary by place; every claim on this site is graded and sourced.

Three disciplines. One way forward.


Mobility planning, behavioral science and human-centered design, brought together to understand the journey more fully.

No one builds a cairn alone.

Meet Cairna

Mobility planning Behavioral science Human-centered design

Start the journey.

A project, place or commute is enough to begin.

Start a conversation